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Evaluating your sales team is a priceless investment

Looking for answers to the following questions:

  • Why aren’t we generating more new business?
  • Why isn’t our sales team motivated?
  • Why aren’t we more effective?
You’re not the only one. Many B2B companies struggle with these challenges and don’t know where to find the answers. We do.

Book a free 15-minute session
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Why use a Sales Team Evaluation?

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Global Best Practice

Access sales-specific data to compare your sales team to 2.2m others

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Right People, Right Roles

Figure out if your sales team members are in the right role

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Strategic Analysis

Pull back the covers on sales leadership & sales management

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Develop an actionable plan for performance improvement & execution

Evaluating your sales team is the most powerful and cost-effective investment you will make.


Sales Effectiveness & Improvement Analysis

Let’s pull back the covers on your B2B company by comparing your sales systems and processes to global best practice. Get answers to the following questions backed up by science and data.

  • Why aren’t we generating more new business?
  • How effective is our sales leadership?
  • What type of sales culture do we have?


We partner with OMG — the pioneer and industry leader in sales force evaluations

A Sales Effectiveness & Improvement Analysis by OMG will give insight and understanding into your sales culture, and what needs to happen next. It’s critical to have a clear understanding of your systems, processes and metrics that support a high-performance sales culture.

Award-Winning Sales Evaluation Software

Our Sales Evaluations are the most accurate predictor of sales success at your specific company. OMG provides growing companies with the timeliest and most accurate insights for growing sales, profits and market share. We look at your people, strategies and systems and can tell you whether your people can actually execute the company’s strategies, meet your expectations and belong in the roles they are in. You’ll learn which of your existing salespeople could be performing two, three or even four times better. You’ll discover what you must do in order to help those people achieve their potential.


We’ve worked with many B2B companies, partnering with them to address the common issues through a strategic approach that gets results, every time.

The Arrow Difference

Here’s why B2B companies prefer to work with us:



It’s a genuine team effort.



Benefit from 30+ years’ experience.



Our approach is backed by science and data.



We develop a tailored program.

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